Small Business Automation Articles

Ep 113: How to Keep Your Website Traffic Growing

Listen here Podcast Show Notes Are you still struggling to increase your website traffic? Your business might be at a standstill when it comes to attracting new customers, and that's not where you want to be. It's time for a change! But how do you maintain and grow...

5 Social Media Captions You Should Avoid

Social media is a powerful marketing tool that can be used to build brand awareness, social reach, and customer loyalty. But with social media being such an integral part of our lives, it's important to know how to use social media for your business or personal brand...

Ep 109: How to Write a Blog Post for Maximum SEO

Listen here Podcast Show Notes SEO Optimization and writing a blog article for maximum SEO can be tricky. It is essential to focus on keywords, but there are other things that you need to keep in mind when writing your post. This episode discusses some of the most...

Ep 108: How to generate sales using social media without selling

Listen here Podcast Show Notes We’ve all used social media to sell a product only to be let down no sales were made. But what if I shared with you a fail-proof method to generate sales using social media that didn’t involve selling? Selling on social media never...
The 6 Fundamentals of Digital Marketing and Why You Need It

The 6 Fundamentals of Digital Marketing and Why You Need It

Small businesses and solopreneurs always look for new and innovative ways to reach customers and grow their businesses. And digital marketing is one of the most effective tools for doing just that. What is digital marketing? In short, it is the use of digital channels to promote a business. This includes things like websites, social media, and email marketing. Digital marketing is more cost-effective than traditional marketing methods, and it provides better results. Additionally, digital marketing can help to increase brand awareness for your business. This blog article will explore what digital marketing is and why every business should be using it!

Your Step by Step Guide To Building A Website

Your Step by Step Guide To Building A Website

As a solopreneur, you know that having an online presence is essential to reach new customers and grow your brand. But how do you create a website that will engage your audience and help you achieve your business goals? In this article, I will walk you through the entire process, from choosing a domain name to designing and launching your site. Plus, I’ll give you tips on how to make sure your website is optimized for search engines and mobile devices.

Ep 122: 7 Instagram Content Ideas To Boost Engagement

Ep 122: 7 Instagram Content Ideas To Boost Engagement

Instagram can be a great platform for businesses and individuals to share photos and videos with their followers, but it’s important to post fresh and interesting content regularly to keep followers engaged.

If you’re like most small business owners, you’re always looking for new and innovative ways to boost engagement on Instagram. But what happens when you run out of ideas on what to post? Here are 7 Instagram content ideas that your followers will love!

Ep 40: Overcoming Being Paralyzed By The Lie Of Perfection

Ep 40: Overcoming Being Paralyzed By The Lie Of Perfection

I talk to a lot of business builders about what holds them back. Why do they drag their feet when doing things that they know will grow their business?
 
Their reply 9 times out of 10 always has to do with some sort of fear…. But when I really think about fear – isn’t fear present in our minds because we are always chasing perfection?
 
The perfect headshot, the perfect caption, the perfect grid, the perfect sales page, the perfect email… and producing the perfect product.
 
If we could reach PERFECTION then we’d have no fear of what others thought. Fear of other people’s opinions.
 
So how do we combat this? How do we overcome showing up to the world as imperfect and being totally OK with someone having an opinion of us?
 
This is definitely a voyage I’ve personally been on for years and years and inside this episode, I’m going to share what I’ve done to combat this paralyzation of my business when it comes to “striving for perfection.”

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Ep 39: How To Stand Out When You’re All Selling The Same Thing

Ep 39: How To Stand Out When You’re All Selling The Same Thing

Are there hundreds if not thousands of other people who sell the same thing as you?

This could be the case if you are part of a direct sales business and sell oils, skincare, lotions, or supplements…

Maybe you have your own online shop filled with mugs, shirts, and journals – some custom and some drop-shipped – but overall the sayings you sell on your merchandise resemble other retailers.

Or maybe you’re a creative and you design custom birthday signs, watercolor paintings or pencils drawings.

Either literally or figuratively – you are all selling the same thing.

Have you ever really thought about that?

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Ep 38: How to Motivate Anyone, Anytime, Anywhere

Ep 38: How to Motivate Anyone, Anytime, Anywhere

If I’ve heard it once I’ve heard it 100x times…. “If I could just motivate my team I’d reach (my goal).”

This is usually heard on repeat in the direct sales industry when you’re trying to reach some sort of goal where you need more sales for the month in order to reach a volume or title goal. If you’ve ever tried to manage any sort of team before I know you’ve said it to.

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Ep 37: Two Ways To Leverage Your Influence

Ep 37: Two Ways To Leverage Your Influence

For the last year, I’ve been focused on teaching women how to leverage their influence to monetize their brand. 

What it comes down to is I believe your brand influence is made up of your layers and layers of pivots, life cycles, lessons, and experiences. When you communicate this you create influence.

Meaning the more consistently you voice your message – the more influence you create.

And the more people you can empower with your influence.

Today on this episode I want to share with you TWO ways that I teach business builders to leverage their influence no matter what kind of business they are building or have yet to start creating.

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Ep 32: Three Sleazy Sales Tactics to Avoid And What To Do Instead

Ep 32: Three Sleazy Sales Tactics to Avoid And What To Do Instead

We’ve all been pressured to purchase a product… whether it be a pair of jeans or a new car. And by going through that sleazy buying process we can assume all sales careers mean you need to act that way to make a sale… But that couldn’t be further from the truth.

So today I want to share with you three sleazy sales tactics to avoid and what to do instead. And these tactics pop up whether you are in direct sales, a brick a mortar store, or an online-based business. You’ve seen them all and possibly even done them yourself. By understanding what to do instead you’ll know how to create a win-win for you and your prospective buyer.

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