In today's fast-paced digital world, marketing automation has become a game-changer for businesses of all sizes. It's...
Entrepreneur Tips Articles
5 Non-Creative Skills Every Creative Entrepreneur Needs
You're an expert at your craft. Your creativity knows no bounds, and that's what makes you amazing at what you do. But...
Top of Funnel Marketing: The Best Kept Secret to Attracting Customers to Your Creative Business
As a creative entrepreneur, you're passionate about your craft. Whether it's painting, baking, designing, coaching, or...
Scarcity vs Abundance Mindset: Which One’s Running Your Online Business?
Are you a service-based business owner stuck in the rut of a scarcity mindset? Do you feel like your business is a never-ending hamster wheel, leaving you overwhelmed and underpaid? Imagine what could happen if you shifted that thinking to an abundance mindset. What...
Build Smarter: How to Expand Your Small Business Online For Long-Term Sustainability
Struggling with How To Grow Business Online? Unlock the growth potential of your small business with these 7 game-changing strategies that every solopreneur can implement. https://www.youtube.com/watch?v=opxZT02qNqE Clients mentioned in this video:...
Create, Build, and Launch a Profitable Digital Product Offer in 5 Steps
Creating and launching a successful digital product offer can be an intimidating process. But it doesn't have to be! With the right steps in place, you can create, build, and launch a profitable digital product offer with ease. In this blog post, we'll walk through...
7 Mistakes to Avoid When Planning Your Holiday Marketing Campaign
The holidays are a critical time for businesses. It’s the time of year when people are the most generous and most likely to spend money on things they wouldn’t normally buy. That’s why it’s so important to get your holiday marketing right. However, even with the best of intentions, many marketers end up making some fatal mistakes that cost them dearly in terms of sales and ROI. In this article, we’ll explore 7 of the most common mistakes marketers make when executing their holiday campaigns so that you can avoid them and make the most of this critical sales period.
5 Hacks for Working Moms to Stay Organized and Efficient
As a working mom, I know balancing work and life can be difficult. But in this article, I share some hacks and tips that working moms can use to stay organized and efficient. By implementing these into your routine, you’ll be able to maximize your time and get more done.
Why Building a Brand is Important For Your Small Business
As a small business owner, you may be wondering why building a brand is important. After all, isn’t it enough to simply have a great product or service? The answer is no. In today’s competitive marketplace, it’s more important than ever to have a strong brand that differentiates you from your competitors. In this article, I cover what is a brand, why your business needs one, and 8 benefits of taking the time to invest in building a brand for your business.
3 Key Differences Between A Solopreneur And An Entrepreneur
So you have an idea and start a business or join as an ambassador for an existing company and immediately slap on the nametag that you are an entrepreneur. But is it really that easy? If you sell a product or offer a service, does that immediately mean you can add “Entrepreneur” to your portfolio of job titles? Well, yes and no. There are clear distinctions that must happen before you can print that Entrepreneur nametag. But don’t worry, I’m here to help! This post will outline the biggest differences between a solopreneur and an entrepreneur. And find out which one you really want to sign up for!
12 Ways to Market Yourself As An Expert
Marketing yourself is essential for any business, especially when starting out. It’s just a fact that people are more likely to trust someone they view as an expert than someone who is just starting out, so it’s essential to establish yourself as an authority figure as soon as possible. This article will discuss 12 ways to market yourself online and build your brand …. even if you still don’t consider yourself an expert!
Ep 127: The 4 Essential Components of a Brand Strategy Roadmap
As a solopreneur, you know that branding and marketing are essential to growing your business. But with so many different moving parts, it can be hard to know where to start. That is where a brand strategy roadmap comes in. At CORE Brand Marketing Group, we’ve developed a 4-phase version called the Digital Branding Roadmap™, which we use with each client to guide them through each step of the branding and marketing process. We help them create a solid and distinctive online brand that will make them stand out from the crowd and attract more clients. Let’s dive into each one in a little more detail.
