Digital Marketing For Small Business Articles

How to Grow A Business Using Instagram: Intro to Funnels

If you've ever wondered how to leverage Instagram to grow your business, this is the answer you've been waiting for. I'll provide insights into the Profit Pipeline™, a proven method that guides your Instagram followers toward your offerings and off social media and...
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The Best Social Media Scheduling Platform for Creative Entrepreneurs

Alright, fellow creative hustlers, let's get one thing straight – social media is an essential aspect of our work and life. We know the drill – we have to post regularly, engage with our followers, come up with captivating captions, generate leads, and so on. But...
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The Power of Evergreen Content in Your Creative Business: Work Smarter, Not Harder!

As a creative business owner, it's essential to always find ways to work smarter, not harder. Every bit of effort you put out there should bring in the maximum return on investment, and your content creation is no different. That's where an evergreen content strategy...
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2024 Marketing and Personal Branding Trends For Creative Entrepreneurs

As a creative business owner, it's important to stay ahead of the game and be aware of the latest trends in marketing and personal branding. In today’s fast-paced digital world, things are constantly changing, and what worked yesterday may not work tomorrow. That’s...
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How To Know If You Need a Digital Marketing Agency

How To Know If You Need a Digital Marketing Agency

Maybe you’ve heard of other colleagues using a marketing agency or even heard me discuss the branding and marketing agency that I own and run. But does your business need a marketing agency?  It can be hard to know, especially if you’re not sure what a marketing agency even does. In this episode, I’ll help you determine whether or not you need a digital marketing agency for your small business, and give you some tips on finding the right one.

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The 6 Fundamentals of Digital Marketing and Why You Need It

The 6 Fundamentals of Digital Marketing and Why You Need It

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Small businesses and solopreneurs always look for new and innovative ways to reach customers and grow their businesses. And digital marketing is one of the most effective tools for doing just that. What is digital marketing? In short, it is the use of digital channels to promote a business. This includes things like websites, social media, and email marketing. Digital marketing is more cost-effective than traditional marketing methods, and it provides better results. Additionally, digital marketing can help to increase brand awareness for your business. This blog article will explore what digital marketing is and why every business should be using it!

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Your Step by Step Guide To Building A Website

Your Step by Step Guide To Building A Website

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As a solopreneur, you know that having an online presence is essential to reach new customers and grow your brand. But how do you create a website that will engage your audience and help you achieve your business goals? In this article, I will walk you through the entire process, from choosing a domain name to designing and launching your site. Plus, I’ll give you tips on how to make sure your website is optimized for search engines and mobile devices.

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Ep 122: 7 Instagram Content Ideas To Boost Engagement

Ep 122: 7 Instagram Content Ideas To Boost Engagement

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Instagram can be a great platform for businesses and individuals to share photos and videos with their followers, but it’s important to post fresh and interesting content regularly to keep followers engaged.

If you’re like most small business owners, you’re always looking for new and innovative ways to boost engagement on Instagram. But what happens when you run out of ideas on what to post? Here are 7 Instagram content ideas that your followers will love!

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Ep 121: The Top 5 Rules for Social Media Marketing

Ep 121: The Top 5 Rules for Social Media Marketing

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There’s no denying it: in order to be successful, your small business needs a strong online presence. But how can you make sure that your brand is seen by more people? But with so many online distractions, it can be tough to get your message heard or know a tried and true way to get more visibility for your brand online. Having a well-oiled marketing machine is essential for any business looking to grow. In this article, we will discuss three ways that you can achieve more brand awareness. 

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Ep 118: Why Digital Marketing is Important for Your Personal Brand

Ep 118: Why Digital Marketing is Important for Your Personal Brand

As a personal brand, you know that it’s important to be where your audience is. And for many people, that means being online. In fact, digital marketing is now the most efficient and effective way to reach your target market. So if you’re not yet using digital marketing tactics to promote your personal brand, you’re missing out. Inside this article, I share four reasons why digital marketing is so important for personal branding.

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Ep 116: 5 Quick Tips For Building The Perfect Personal Brand On Instagram

Ep 116: 5 Quick Tips For Building The Perfect Personal Brand On Instagram

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Do you want to build a personal brand on Instagram and use it for business? I’ve compiled five quick tips for building the perfect personal brand on Instagram. You’ll learn how to choose the right username, write a bio that reflects your personality, and post content that’s relevant for today’s social media audience!

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Ep 115: How to Build a Brand on Instagram in 2022

Ep 115: How to Build a Brand on Instagram in 2022

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As the platform changes, so have the Instagram algorithm signals. The changes have impacted how you see posts, who sees your posts, and what content gets more exposure on Instagram. It’s essential to know the latest indicators to get ahead in this game. Inside this episode, I’ll share some of the most important things you need to know about the current Instagram Algorithm-how it’s created, how it’s constantly changing, and what you can do to crack this code in 2022! Use these insights to plan out your 2022 Instagram Strategy.

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Ep 114: The Best Marketing Tools to Build Your Brand Online This Year

Ep 114: The Best Marketing Tools to Build Your Brand Online This Year

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We live in a world where more and more people are starting their own businesses, but building a brand can be difficult. There are so many tools out there that will help you get started with various aspects of your social media marketing, graphic design, and more. But which marketing tools do you really need to begin with? Inside this article, I share FIVE must-have easy to use marketing tools for designing and building your brand. Let’s review what your small business marketing strategy needs.

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