Social Media Marketing Articles

The Beginner’s Guide to SEO Copywriting

Listen here Podcast Show Notes If you're just getting started with SEO copywriting, then this blog article is a great place to start. Search engine optimization is a critical part of any online marketing strategy, and as a solopreneur, you can't afford to miss out on...

The 6 Fundamentals of Digital Marketing and Why You Need It

Listen here Podcast Show Notes Small businesses and solopreneurs always look for new and innovative ways to reach customers and grow their businesses. And digital marketing is one of the most effective tools for doing just that. In this article, we discuss the...

Ep 122: 7 Instagram Content Ideas To Boost Engagement

Listen here Podcast Show Notes Instagram is an excellent platform for businesses and individuals to share photos and videos with their followers. However, it's important to post fresh and interesting content regularly to keep followers engaged. But what happens when...

Ep 121: The Top 5 Rules for Social Media Marketing

Listen here Podcast Show Notes As social media becomes an increasingly popular way to market your business, it's essential to make sure you're following the proper rules. This article will explore some of the most common mistakes people make when using social media...

How to Quickly Brainstorm Blog Post Ideas When You Feel Stuck

Are you feeling stuck when it comes to brainstorming ideas for your blog? Don’t worry; you’re not alone! It can be tough coming up with new and engaging content ideas, especially if you feel like you’ve already covered everything there is to say on your chosen topic. But don’t despair! You can use a few simple tricks to get those creative juices flowing again. In this blog post, I’ll share some of my favorite tips for brainstorming blog post ideas when you feel stuck. So if you’re ready to jump-start your content creation, read on!

The Beginner’s Guide to SEO Copywriting

If you’re just getting started with SEO copywriting, then this blog article is a great place to start. Search engine optimization is a critical part of any online marketing strategy, and as a solopreneur, you can’t afford to miss out on any potential customers. Inside this article, we give you a solid foundation on which to build your SEO knowledge. From there, you can start experimenting with different SEO-friendly writing techniques and strategies to see what works best for your business. And while it may seem like a daunting task, SEO copywriting for beginners is actually relatively simple so let’s dive in!

The 6 Fundamentals of Digital Marketing and Why You Need It

Small businesses and solopreneurs always look for new and innovative ways to reach customers and grow their businesses. And digital marketing is one of the most effective tools for doing just that. What is digital marketing? In short, it is the use of digital channels to promote a business. This includes things like websites, social media, and email marketing. Digital marketing is more cost-effective than traditional marketing methods, and it provides better results. Additionally, digital marketing can help to increase brand awareness for your business. This blog article will explore what digital marketing is and why every business should be using it!

Ep 88: What Colors To Wear To Immediately Boost Productivity

Brand Identity, Digital Marketing For Small Business, Entrepreneur Tips, Social Media Marketing

With content marketing and lead generation being a huge part of your business, you are consumed with video marketing and on-camera shots. One forgotten piece to this puzzle is what to wear to not only give yourself a boost of productivity but to appear friendly and approachable to your audience. Inside this article, I investigate the 6 Colors To Wear To Immediately Boost Productivity. By understanding COLOR more in-depth, you can kickstart your motivation and be more efficient as you work from home on projects, calls, content, and courses.

Ep 85: How To Use Blog Content To Create Sustainable Trust

Blog Marketing, Digital Marketing For Small Business, Email Marketing, Pinterest Marketing, Social Media Marketing

If you are blogging, you know that it is an incredible lead-generating feature. So since you are taking the time to research, format, optimize for SEO and publish your blog articles every month, let’s make sure you are using and re-using this valuable content to the best of your ability to build trust with your readers.

Ep 75: One Simple Way To Align Your Content With Your Target Audience

Blog Marketing, Brand Strategy, Social Media Marketing

I’m sharing the one thing to keep in mind to align your content with your target audience. It may take a little leg work upfront but believe me; it will save you hours and hours of pain down the road when it’s complete!

Ep 72: 4 Ways to Create Short-Form Video Content That Connects on Instagram

Instagram Marketing, Social Media Marketing

So we all want new clients, right?! But there’s a piece of attraction that needs to happen to grow a reader’s trust and see you as the solution to their problem.

As I discussed in Episode 50, I rely on publishing content to my blog every week inside my simplistic sales process.

Nothing overwhelming, only one new article a week, which is manageable for very every business builder. This blog article allows me to refresh my social content, Pinterest pins, and video content weekly.

This leads me to share in today’s episode, “How to start writing an SEO-friendy blog post to boost your visibility.”

Ep 70: Tell This Value Story To Sell More Products

Social Media Marketing, Digital Marketing For Small Business

Instead of product pushes and vomit, would you rather use content that can attract, influence, and convert? If you’re listing the features of your product, you’re doing it all wrong. Inside this article, I share how using a value story may just be the missing content strategy you need to scale your business and sell more products. Plus a FREE Framework Download Swipe File!

5 Simple Instagram Carousel Ideas to Increase Saves

Instagram Marketing, Branding Bites Podcast, Social Media Marketing

Instagram carousel posts are one of the most creative tools you can use because they are a way that you can share multiple photos or videos in one post to your Instagram grid. With a solid creative strategy, you can boost engagement levels, increase brand loyalty, and even drive product sales! I know you’re wondering how your brand can best utilize this feature – So I’ve come up with 5 Simple Instagram Carousel Ideas to Increase Saves. Tell a visual story without overwhelming your feed and get more engagement in the meantime.

Ep 65: The #1 Mistake Business Owners Make On Social Media And How To Easily Correct It

Social Media Marketing, Brand Strategy

You are eager to use social media to sell and increase sales in your business. But without the right content strategy, your posts could end up in the black hole of Instagram. Inside this article, I share what you are doing wrong when it comes to setting up your audience for your ‘sale’. When you get organic support and attention ahead of time your sales will be higher with this content strategy.

Ep 63: Focus On These Social Media Trends In 2021

Social Media Marketing

I’ve researched what the top social media planning sites are predicting as the 2021 trends and sharing what I believe to be the most relevant to you as a personal brand. I’m going to dive into content marketing and how you can use social media in 2021 to increase brand awareness and generate more high-quality leads based on the predicted social media trends.

Ep 59: How To Build Trust And Depth In Your Brand With These Lifestyle Topics

Social Media Marketing

One of the most popular responses I receive on my website chat box is people needing help with social media content.

They don’t know what to post that will make them likable, increase their engagement, and attract more of the right people to their brand.

They only know how to post about their products, so looking within their brand to pull out their uniqueness can be somewhat of a hang up for them.

Or they don’t understand how talking about their obsession for nail polish will result in more sales for their skincare business.

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