Set Up To Scale
Build Your Brand. Scale Your Systems. Stay True to Yourself.
“Set Up To Scale” is the go-to podcast and blog for entrepreneurs ready to simplify their marketing while prioritizing authenticity. Hosted by marketing strategist Kristin Korn, this show dives into evergreen strategies, automation, and faceless marketing systems to help you build a sustainable and profitable brand – without the constant pressure of being “on.” Tune in weekly for actionable insights and fresh perspectives on scaling smarter, not louder.
Ep 83: 5 Reasons You Should Automate Your Business
I know the immediate value that automation can create in a business. And in this article, I want to help you understand how you can start to automate parts of your business and finally make the switch from burned out to beaming with absolute freedom. The freedom comes when you don’t have to open a laptop on vacation or even check one single message when at your kid’s sporting event. I shared the 5 reasons I believe you should automate your business and become an entrepreneur.
Ep 81: 4 Reasons You Don’t Need To Be Empowered To Start A Business
Phrases like empowered women, women empowerment, and positively empowered are thrown around more often these past few years. But what if they are doing more harm than good when it comes to encouraging women to start new businesses? Inside this article, I break down the mean of EMPOWERING women and why you might think twice about using that term again. Read along as I share 4 Reasons You Don’t Need To Be Empowered To Start A Business!
Ep 80: How To Find Your Purpose In A Traditional Career Path
In this interview with Kristin Longacre, she shares how she was able to find her purpose in a traditional career path. I think you’ll find so much inspiration! Let’s dive in.
Ep 79: How To Build A Profitable Online Business In 5 Steps
Ready to ditch spammy promotional posts and confusing social media strategies for good? Inside this article, I’m sharing with you the 5 steps to building your own confident, brand-focused online business, which includes incorporating my simplistic sales process.
Ep 78: The Mindset You Need To Become An Entrepreneur
If you find yourself avoiding challenges and giving up easily – it’s time to rewire your mind into a growth mindset so you can start to learn from criticism, reach higher achievements, and ultimately have a greater sense of free will. As an entrepreneur having a growth mindset is what will lead you to wealth over mediocrity.
Ep 77: How To Set Goals That Fulfill Not Frustrate
When it comes to defining a brand, many people often sway towards the visual aspects – their fonts, colors, and logos. But frequently overlooked when working on your brand foundation is your brand voice.
Your brand identity and colors can help you stand out and get noticed, but I believe it’s your voice that allows you to close more sales to scale your business.
Why Overlooking Your Brand Voice Is Losing You Valuable Followers
When it comes to defining a brand, many people often sway towards the visual aspects – their fonts, colors, and logos. But frequently overlooked when working on your brand foundation is your brand voice.
Your brand identity and colors can help you stand out and get noticed, but I believe it’s your voice that allows you to close more sales to scale your business.
Ep 75: One Simple Way To Align Your Content With Your Target Audience
I’m sharing the one thing to keep in mind to align your content with your target audience. It may take a little leg work upfront but believe me; it will save you hours and hours of pain down the road when it’s complete!
Ep 74: What To Wear To Elevate Your Brand Immediately
As an entrepreneur, you are waking up to a full content creation schedule, client check-ins, product development recordings, personal development trainings, and social media updates.
Most of these tasks have in common YOU on camera or video – Whether that be a real camera, your computer screen, or your phone. Your face and what you wear are essential to how your brand is represented.
Ep 73: How To Write An Impactful Brand Origin Story
There’s no denying that stories have been told since the beginning of time. It’s how to build connections and understand one another on a deeper level. That’s why as a personal brand, you must use a story to trigger an emotional response from your audience.
Ep 72: 4 Ways to Create Short-Form Video Content That Connects on Instagram
So we all want new clients, right?! But there’s a piece of attraction that needs to happen to grow a reader’s trust and see you as the solution to their problem.
As I discussed in Episode 50, I rely on publishing content to my blog every week inside my simplistic sales process.
Nothing overwhelming, only one new article a week, which is manageable for very every business builder. This blog article allows me to refresh my social content, Pinterest pins, and video content weekly.
This leads me to share in today’s episode, “How to start writing an SEO-friendy blog post to boost your visibility.”
Ep 71: How To Set The Best Fulfilling Goals
Setting goals for your business is a practice many of us do without much thought or plan. It’s easy to set goals that we think will bring us true fulfillment and success… but without purpose and intention within them, you might be chasing achievements that won’t ever make you happy.
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