Small Business Automation Articles

Blogging isn’t dead — it’s your best-kept visibility secret.

Why blogging still matters in the age of AI: Blogging might seem like “yesterday’s strategy” in a world obsessed with short-form video, trending audio, and flashy posts — but I’m here to tell you, it’s more valuable than ever. Especially now that AI tools like ChatGPT...

Understanding Search Intent: How to Create Content That Actually Ranks (and Converts)

Have you ever written a killer blog post, only for it to get buried on page 5 of Google? Or put together a sales page that feels perfect—yet nobody’s clicking? Here’s the missing link: Search intent. If your content doesn’t align with what...

Want More Sales From Instagram? Fix This Bio Link Mistake Today

When social media is buzzing with algorithms, trends, and shiny bio tools, it’s easy to overlook the importance of keeping things...yours. Enter: the magic of hosting your Instagram bio link on your own website. If you're still using third-party tools to manage...

Understanding Followers, Subscribers, and Leads: Their Differences and How to Reach Them

In the fast-paced world of online business, it’s easy to mix up terms like followers, subscribers, and leads. After all, they’re all part of your audience, right? While that’s true, these three groups represent different stages of the customer journey, and...

Top of Funnel Marketing: The Best Kept Secret to Attracting Customers to Your Creative Business

As a creative entrepreneur, you're passionate about your craft. Whether it's painting, baking, designing, coaching, or...

Setting Up a Marketing Funnel for In-Person Yoga Classes: A Step-by-Step Guide

Do you run in-person yoga classes and wonder how to capture leads online? You're not alone. Many business owners...

Revive Your Small Business Sales with Fresh Marketing Strategies

As a creative entrepreneur, I know you've poured your heart and soul into your craft. But if you're like many other...

Your Step by Step Guide To Building A Website

Blog Marketing, Digital Marketing For Small Business

As a solopreneur, you know that having an online presence is essential to reach new customers and grow your brand. But how do you create a website that will engage your audience and help you achieve your business goals? In this article, I will walk you through the entire process, from choosing a domain name to designing and launching your site. Plus, I’ll give you tips on how to make sure your website is optimized for search engines and mobile devices.

Ep 122: 7 Instagram Content Ideas To Boost Engagement

Instagram Marketing, Digital Marketing For Small Business, Social Media Marketing

Instagram can be a great platform for businesses and individuals to share photos and videos with their followers, but it’s important to post fresh and interesting content regularly to keep followers engaged.

If you’re like most small business owners, you’re always looking for new and innovative ways to boost engagement on Instagram. But what happens when you run out of ideas on what to post? Here are 7 Instagram content ideas that your followers will love!

Ep 121: The Top 5 Rules for Social Media Marketing

Social Media Marketing, Digital Marketing For Small Business, Instagram Marketing

There’s no denying it: in order to be successful, your small business needs a strong online presence. But how can you make sure that your brand is seen by more people? But with so many online distractions, it can be tough to get your message heard or know a tried and true way to get more visibility for your brand online. Having a well-oiled marketing machine is essential for any business looking to grow. In this article, we will discuss three ways that you can achieve more brand awareness.

Ep 118: Why Digital Marketing is Important for Your Personal Brand

Digital Marketing For Small Business

As a personal brand, you know that it’s important to be where your audience is. And for many people, that means being online. In fact, digital marketing is now the most efficient and effective way to reach your target market. So if you’re not yet using digital marketing tactics to promote your personal brand, you’re missing out. Inside this article, I share four reasons why digital marketing is so important for personal branding.

Ep 116: 5 Quick Tips For Building The Perfect Personal Brand On Instagram

Social Media Marketing, Brand Strategy, Digital Marketing For Small Business, Instagram Marketing

Do you want to build a personal brand on Instagram and use it for business? I’ve compiled five quick tips for building the perfect personal brand on Instagram. You’ll learn how to choose the right username, write a bio that reflects your personality, and post content that’s relevant for today’s social media audience!

Ep 115: How to Build a Brand on Instagram in 2022

Social Media Marketing, Brand Strategy, Digital Marketing For Small Business, Instagram Marketing

As the platform changes, so have the Instagram algorithm signals. The changes have impacted how you see posts, who sees your posts, and what content gets more exposure on Instagram. It’s essential to know the latest indicators to get ahead in this game. Inside this episode, I’ll share some of the most important things you need to know about the current Instagram Algorithm-how it’s created, how it’s constantly changing, and what you can do to crack this code in 2022! Use these insights to plan out your 2022 Instagram Strategy.

Ep 114: The Best Marketing Tools to Build Your Brand Online This Year

Blog Marketing, Digital Marketing For Small Business, Entrepreneur Tips, Social Media Marketing, Time Management For Entrepreneurs

We live in a world where more and more people are starting their own businesses, but building a brand can be difficult. There are so many tools out there that will help you get started with various aspects of your social media marketing, graphic design, and more. But which marketing tools do you really need to begin with? Inside this article, I share FIVE must-have easy to use marketing tools for designing and building your brand. Let’s review what your small business marketing strategy needs.

Ep 113: How to Keep Your Website Traffic Growing

Blog Marketing, Digital Marketing For Small Business, Pinterest Marketing, Social Media Marketing

Are you still struggling to increase your website traffic? Your business might be at a standstill when it comes to attracting new customers, and that’s not where you want to be. It’s time for a change!

But how do you maintain and grow traffic to your site? In this article, we’ll explore 10 proactive techniques that will help you keep growing your website traffic.

5 Social Media Captions You Should Avoid

Social Media Marketing, Digital Marketing For Small Business

Social media is a powerful marketing tool that can be used to build brand awareness, social reach, and customer loyalty. But with social media being such an integral part of our lives, it’s important to know how to use social media for your business or personal brand in the right way so you don’t hurt your own reputation. Here are five social media captions you should never use.

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